
👉 Book your strategy call and get your free TBA outreach playbook
In our last post, we shared how Transworld Business Advisors (TBA) supercharged deal flow by partnering with Outbound Contact—a platform purpose-built for automated LinkedIn and email outreach.
Today, we’re taking it a step further.
Let’s break down how top-performing brokers are turning automation into signed deals, what they’ve learned along the way, and how you can apply these advanced tactics in your own territory.
🔍 Use Case: From Cold Lead to Closed Listing in 28 Days
Outbound Contact to target HVAC company owners in the $750K–$3M valuation range. Here’s what happened:
- Day 1: Connection request sent with customized message
- Day 3: Follow-up email with valuation resource offer
- Day 7: Prospect books a 15-minute consult via embedded calendar link
- Day 10: Broker sends preliminary valuation using Outbound Contact’s CRM data sync
- Day 14: Prospect agrees to list
- Day 28: Buyer offer accepted
“I used to chase sellers for weeks. Now they’re coming to me warm and ready to talk. The automation hasn’t just saved me time—it’s changed how I do business.”
Tactic Spotlight: Re-Engaging Cold Leads That Ghosted
The system doesn’t stop with the first message. Brokers are seeing success by using Outbound Contact’s re-engagement sequences to revive old or inactive leads.
Here’s a quick win sequence that’s working:
- Subject Line: Still interested in a valuation?
- Body: “Hi {{firstName}}, just circling back—we had connected a few months ago about your business. The market’s shifting again, and I thought of you. Want to take another look at your valuation?”
➡️ Result: 12–15% reply rate from leads who previously went cold
Advanced Tip: Use Buyer Signals to Prioritize Sellers
Many Transworld brokers are now syncing buyer criteria directly into their CRM filters, then targeting sellers who match current buyer demand.
For example, if you know your buyer wants:
- A home services business
- $1M–$2M in revenue
- Within 50 miles of Austin, TX
You can filter your LinkedIn/email outreach to match those attributes—creating a deal-ready connection before the seller even hits the market.
Pro Tip: Automate Without Sounding Automated
The secret to success? Smart personalization at scale.
Outbound Contact allows you to insert dynamic fields like:
- {{firstName}}, {{businessName}}, {{city}}, {{industry}}
Combined with consultative messaging (not spammy pitches), brokers are building trust while standing out in crowded inboxes.
The Bigger Picture: A System That Scales With You
As TBA brokers grow their territories, they need tools that scale their prospecting without scaling their stress.
With Outbound Contact, they’re achieving:
- More listings from warm, inbound conversations
- More meetings booked without manual chasing
- More confidence in their daily follow-up priorities
And most importantly: more deals closed.
Ready to Use the Same Playbooks and Process?
We’ve updated our TBA outreach playbook to include:
- New re-engagement message templates
- Territory-specific targeting hacks
- Updated call-to-action strategies that boost booking rates
- Automation best practices to stay compliant and professional
👉 Schedule your free strategy session and get the updated playbook
Let’s turn more of your cold outreach into hot opportunities—without burning out in the process.

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